“Dancing With the Stars” (DWTS) has been a staple of television since its debut in 2005. Over the years, the show has seen its fair share of ups and downs, but its 33rd season proved that its popularity isn’t just enduring—it’s thriving. Breaking records across the board, DWTS demonstrated that its fanbase is not only alive but more engaged than ever. From skyrocketing viewership numbers to social media dominance, season 33 was a milestone year that revitalized the show’s status as a cultural phenomenon.
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Breaking Records: A Season of Unprecedented Engagement
From the outset, season 33 of DWTS showed that this would be a season like no other. The competition kicked off with a record-breaking 14 million votes during the first elimination episode—a jaw-dropping number that set the tone for the rest of the season. However, this record was short-lived, as the Halloween-themed episode surpassed it with 19 million votes. The grand finale took the competition to new heights with 32 million votes cast for the final five couples, cementing it as the most interactive season in DWTS history.
The show’s ability to captivate audiences extended beyond voting numbers. Viewership ratings for the finale reached 7.95 million, a significant increase from the 5.5 million who tuned in for the season 32 conclusion in 2023. This marked the largest DWTS finale audience since 2019 and drew the most viewers in the coveted 18-49 demographic since 2017. For a show entering its third decade, such numbers are a remarkable testament to its enduring appeal.
A Social Media Powerhouse
One of the key factors in DWTS’ resurgence has been its savvy use of social media. Platforms like TikTok have played a pivotal role in attracting a younger audience, many of whom might not otherwise watch network television. This season, DWTS contestants embraced the digital space, sharing behind-the-scenes moments, viral dance challenges, and humorous clips that resonated with viewers across the globe.
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One standout moment came from former NFL player Danny Amendola and his partner, Witney Carson. Their contemporary routine to X Ambassadors’ “Unsteady” went viral on TikTok, with fans recreating the breathtaking lift that saw Amendola hoist Carson by one leg while she gracefully arched backward. The clip garnered millions of views and further fueled interest in the show.
Other contestants leaned into the platform’s collaborative nature. Olympic rugby star Ilona Maher and her partner, Alan Bersten, frequently posted lighthearted videos of their antics, endearing themselves to fans. Meanwhile, supermodel Brooks Nader and her partner, Gleb Savchenko, set social media ablaze with steamy behind-the-scenes footage. First-time pro Ezra Sosa shared a now-famous clip featuring his partner Anna Delvey’s bedazzled ankle monitor, a cheeky nod to her legal troubles. These viral moments not only entertained but also invited fans to feel like they were part of the DWTS journey.
Controversy Sparks Conversation
Season 33 was not without its share of controversy, a factor that has historically played a role in keeping DWTS in the public eye. Anna Delvey, the infamous scammer and convicted felon, was one of the season’s most talked-about contestants. Under house arrest for visa violations, Delvey had to secure special permission from U.S. Immigration and Customs Enforcement (ICE) to participate in the show. Her deadpan demeanor and candid quips, including her unforgettable statement that she would take “nothing” from the DWTS experience, made her a lightning rod for debate and intrigue.
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Rob Mills, executive vice president of unscripted and alternative entertainment at Walt Disney Television, defended Delvey’s inclusion. “The show thrives on casting people who spark conversations,” Mills said. He likened her to Master P, a controversial contestant from season 2, whose reluctance to fully embrace ballroom dancing became a source of must-see drama. This approach to casting ensures that DWTS remains a topic of conversation, keeping it relevant in an ever-changing media landscape.
A Cast for Everyone
Season 33 featured a diverse cast that appealed to a wide range of viewers. From septuagenarian actor Reginald VelJohnson to viral Olympic gymnast Stephen Nedoroscik, the show offered something for every demographic. Bachelor Nation fans were delighted to see stars Jenn Tran and Joe Graziadei, while fans of the unconventional were drawn to Delvey’s unique story. This eclectic mix of contestants ensured that viewers of all ages and backgrounds could find someone to root for.
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“What made the show magical in its early years is back,” Mills explained. “The lesson we’ve learned is simple: the magic lies in the cast. You need people who are recognizable and intriguing, and you also need those underdogs who surprise everyone.”
A Positive Force in a Divided World
In addition to its entertaining content, DWTS has found renewed relevance as a beacon of positivity. At a time when divisive rhetoric dominates the news cycle, the show offers a refreshing escape. “DWTS reminds us of what we have in common,” showrunner Conrad Green said. “It’s a celebration of aspiration, teamwork, and growth. In a divided world, it’s reassuring to see people coming together to achieve something positive.”
This uplifting tone resonates with audiences who are craving a sense of unity. Watching celebrities step outside their comfort zones, learn new skills, and form genuine bonds with their partners is a reminder of the good that can come from perseverance and collaboration.
The Road Ahead
DWTS celebrated its 500th episode this November, a milestone few shows ever achieve. With its innovative approach to casting, strategic use of social media, and commitment to delivering a positive message, the show is poised for continued success. Season 33 wasn’t just a victory for DWTS; it was a blueprint for how legacy television can adapt and thrive in the streaming era.
As the confetti settled on the ballroom floor and the glittering mirrorball trophy was hoisted high, one thing became clear: DWTS isn’t just surviving—it’s flourishing. And if this season was any indication, the best is yet to come.
